So, you're thinking about getting behind the wheel of a brand-new Volkswagen, eh? Awesome! One of the coolest things about buying a new VW in Canada is the ability to build and price it exactly to your liking. Forget settling for what's on the lot – with Volkswagen's online configurator, you can customize everything from the trim level and exterior color to the interior features and optional packages. This article will walk you through the whole process, ensuring you get the Volkswagen of your dreams without any surprises.

Why Build and Price Your Volkswagen?

Building and pricing your Volkswagen online offers a ton of advantages. First off, you get complete control over the features and options. Want a Jetta with a sunroof, premium audio system, and advanced safety features? No problem! Prefer a Tiguan with all-wheel drive, a panoramic sunroof, and a trailer hitch? You got it! By building your VW online, you can ensure it has everything you want and nothing you don't, staying within your budget.

Building your Volkswagen online allows you to see a detailed breakdown of the costs associated with each option and package, helping you make informed decisions and avoid overspending. You can experiment with different configurations to see how they affect the final price, allowing you to prioritize the features that are most important to you. Plus, knowing the exact price upfront can help you negotiate with the dealer and secure the best possible deal. The online tool also provides you with the latest information on available incentives, rebates, and financing options, ensuring you take advantage of all possible savings. This transparency empowers you to make a confident purchase decision, knowing you've explored all the possibilities and secured the best value for your money.

Another great reason to build and price your Volkswagen online is that it saves you time and effort. Instead of visiting multiple dealerships and comparing different models, you can do it all from the comfort of your own home. This saves you the hassle of dealing with pushy salespeople and allows you to take your time and make a decision that's right for you. Plus, you can save your configurations and compare them later, making the decision-making process even easier.

Getting Started: Navigating the Volkswagen Canada Website

The first step is heading over to the official Volkswagen Canada website. Once you're there, look for the "Build & Price" section, which is usually prominently displayed on the homepage or under the "Shopping Tools" menu. Clicking on this will take you to the configurator, where the real fun begins. The Volkswagen Canada website is designed to be user-friendly, so even if you're not a tech whiz, you should have no trouble navigating it.

Choosing Your Model

You'll be presented with a lineup of all the Volkswagen models currently available in Canada. From the compact Golf to the spacious Atlas, take your time to browse the options and select the one that best suits your needs and lifestyle. Consider factors such as passenger capacity, cargo space, fuel efficiency, and overall size when making your decision. Each model page provides detailed information, including specifications, features, and photos, to help you make an informed choice. This initial selection is crucial as it sets the foundation for the rest of your customization process. Remember to explore different models and compare their features to ensure you're making the right choice for your needs and preferences.

Selecting Your Trim

After choosing your model, you'll need to select a trim level. Trims are different versions of the same model, each offering a unique set of features and equipment. For example, the Jetta might have trims like Trendline, Comfortline, and Highline, with each trim adding more features and technology. Carefully review the features included in each trim level to determine which one best meets your needs and budget. Some trims may offer features you don't need, while others may be missing features you consider essential. The Volkswagen website provides detailed descriptions of each trim level, making it easy to compare and contrast the different options. Consider factors such as safety features, entertainment options, and comfort amenities when making your decision. Choosing the right trim level is essential for ensuring you get the features you want without overspending.

Customizing Your Volkswagen: Options and Packages

This is where things get really interesting! Once you've selected your trim, you can start customizing your Volkswagen with a range of options and packages. These can include everything from paint colors and wheel designs to advanced safety features and premium audio systems. Let's dive into some of the most popular customization options:

Exterior

Express your personal style with a wide range of exterior options. Choose from a variety of paint colors, from classic shades to bold and vibrant hues. Select the perfect wheel design to complement your chosen paint color. You can also add accessories like roof racks, splash guards, and body kits to further customize the look of your Volkswagen. The exterior is your chance to make a statement and create a vehicle that truly reflects your personality. Consider factors such as durability, aesthetics, and functionality when making your selections. The right exterior options can transform your Volkswagen from ordinary to extraordinary.

Interior

Create a comfortable and stylish interior that suits your needs. Choose from a variety of upholstery materials, including cloth, leatherette, and genuine leather. Select the perfect color scheme to create a welcoming and inviting atmosphere. You can also add options like heated seats, a sunroof, and ambient lighting to enhance the overall driving experience. The interior is where you'll spend most of your time, so it's important to create a space that you enjoy. Consider factors such as comfort, durability, and style when making your selections. The right interior options can transform your Volkswagen into a luxurious and relaxing sanctuary.

Technology

Stay connected and entertained with a range of advanced technology features. Choose from options like a touchscreen infotainment system, a premium audio system, and a navigation system. You can also add features like Apple CarPlay, Android Auto, and a wireless charging pad to enhance your connectivity. The technology in your Volkswagen can make your driving experience safer, more convenient, and more enjoyable. Consider factors such as ease of use, functionality, and compatibility when making your selections. The right technology features can transform your Volkswagen into a cutting-edge mobile hub.

Safety

Prioritize your safety with a range of advanced safety features. Choose from options like adaptive cruise control, lane departure warning, and blind spot monitoring. You can also add features like automatic emergency braking and rear cross-traffic alert to enhance your awareness and prevent accidents. Safety is paramount, so it's important to equip your Volkswagen with the latest safety technology. Consider factors such as effectiveness, reliability, and ease of use when making your selections. The right safety features can provide you with peace of mind and help protect you and your passengers.

Understanding the Price Breakdown

As you add options and packages, the price of your Volkswagen will change in real-time. The online configurator provides a detailed breakdown of the costs associated with each item, so you can see exactly how much each option adds to the total price. This transparency allows you to make informed decisions and stay within your budget. Keep an eye on the bottom line as you customize your Volkswagen, and don't be afraid to remove options if necessary to keep the price where you want it.

MSRP vs. Final Price

It's important to understand the difference between the Manufacturer's Suggested Retail Price (MSRP) and the final price you'll pay for your Volkswagen. The MSRP is the price suggested by the manufacturer, but the final price may vary depending on factors such as dealer markups, incentives, and taxes. Be sure to negotiate with the dealer to get the best possible price, and don't be afraid to walk away if you're not happy with the offer.

Saving Your Configuration and Contacting a Dealer

Once you've built your dream Volkswagen, you can save your configuration and share it with a local dealer. This will allow the dealer to quickly and easily find the exact vehicle you're looking for. You can also use the online tool to request a quote from the dealer, which will give you an estimate of the final price, including taxes and fees. Contacting a dealer is the next step for those looking to buy.

Finding a Dealer

The Volkswagen Canada website has a dealer locator tool that makes it easy to find a dealer near you. Simply enter your postal code, and the tool will show you a list of nearby dealers, along with their contact information and hours of operation. Choose a dealer that is convenient for you and has a good reputation. Reading online reviews can help you make an informed decision.

Final Thoughts: Get Ready to Drive Your Dream VW!

Building and pricing your Volkswagen online is a fun and easy way to get the exact vehicle you want. By taking the time to customize your VW, you can ensure it has all the features and options you need, without breaking the bank. So, what are you waiting for? Head over to the Volkswagen Canada website and start building your dream ride today! Remember to take your time, explore all the options, and don't be afraid to ask questions. With a little bit of effort, you can drive away in the perfect Volkswagen for you.